Preparing your listing is the key to success!

Booking the pros at Eugene Real Estate Photography to create captivating photos of your home is one of the most important things you can do to make your listing shine.  How your home shows online with our photos will often determine whether or not a potential buyer will pick up the phone and call their realtor for a viewing.  So ours is a partnership–  you prep, we shoot and show off all your hard work!

We want the photos of your home to be the very best that they can be.  To that end, in a spirit of cooperation, here are some specific suggestions and steps to help get your home ready for the photo session.  This is one of the biggest challenges for home sellers but well worth the effort.  Your home will show better, sell faster and fetch a better price from home-buyers.

First Impressions Matter
The most important photos will be from the entrance to the room.  We want to give the online home shoppers the same impression they’ll have when they actually visit your home.  Keep that in mind as you arrange furniture.
Less is More (Declutter, Declutter, Declutter!)
A clean space is more appealing.  Remove items from the room.  And then when you’ve done that, remove some more.  Some homeowners believe that the best viewing is to show how ‘homey’ their homes are. Translated, this means, “Our things are important to us- they make this our home.”  Home buyers won’t have the same impression, however.  The goal is to create a stylish, generic room where a home buyer can imagine themselves living; with their things are arranged in their way.  Too many knick-knacks, photos, and other personal items create a barrier to the home-buyers imagination.   Less is more.  Less equals a faster sale and a sale for more!
No Grime (Deep Clean)
Wipe down the walls, dust the shades, wash the windows. Deep clean the carpets and wood floors.  Consider hiring a professional cleaning company for a couple of hours to come in and do the bone-grinding, knee crushing, dirty, hard work.
No Pets During the Photo Session
Move indoor pets from room to room as your pro photographer is moving through the house or consider housing them temporarily in the garage.  Same for outdoor pets.  Dogs running loose in the yard ruin photos!
More General Prep
  • Turn all overhead lights and lamps ON
  • Replace all burned out light bulbs
  • Use bulbs of the same temperature (ALL compact fluorescent OR ALL incandescent OR ALL LED)
  • Turn all ceiling fans OFF
  • Turn all TVs OFF
  • Turn all computer screens OFF
  • Open blinds/window treatments to let in outside light
  • Remove personal photographs (or replace with general landscape/object photographs)
  • Remove small floor rugs to reveal actual flooring
  • Place all shoes/jackets in closets
  • Declutter!  Stow toys, garden tools, remove dead plants and empty pots, hide garbage cans
  • Trim trees and overgrown shrubs, particularly around the front entrance and windows
  • Pull weeds and rake up leaves
  • Sweep sidewalks, decks and porches
  • Stow garden hoses
  • Mow the lawn and edge near cement and walkways
  • Cover dirt with mulch to make it look more attractive
  • Move cars out of the driveway
  • Wipedown outdoor furniture:  Grills, Firepits, Patio Heaters etc.
Living and Family Rooms
  • Declutter!  Seeing a theme here?
  • Clean shades and curtains
  • Remove stacks of magazines, papers, mail, etc.
  • Clear off fireplace mantel/hearth except for a very few choice decorative items (no personal photos)
  • Clean interior of fireplace, thoroughly clean the hearth
  • Fluff and arrange furniture pillows
  • Remove pet hair/fur from furniture
  • Remove toys
  • Remove pet beds
  • Remove pet dishes
Kitchen and Dining Area
  • Clean all clutter from refrigerator: Notes, papers, photos, magnets etc
  • Remove dish dispensers and holders
  • Remove dish towels 
  • Declutter countertops completely. No mail holders, knife blocks, utensil holders, food containers etc.
  • Clean grout, redo caulking around sink if discolored or moldy
  • Leave no more than 1 small appliance (ex. coffee maker)
  • Hide garbage cans
  • Clear the sink
  • Clear the table, dust and polish the table top
  • Use decorative place settings, no glasses.
  • Feature one center-piece on the table
  • Remove child seats/booster chairs
  • Remove pet dishes
  • Declutter all horizontal surfaces (nightstands, dressers, beds, floors)
  • Make bed, including decorative pillows/shams if available
  • Press bed linens and bed skirts
  • Clear nightstands of all personal items
  • Stow electronics charging cables
  • Remove all clutter from dressers
  • Remove family photos from walls
  • Remove items from under your bed that may show in the photos
  • Remove personalized names from walls
  • Remove wall stickers/posters
  • Hide Diaper Bins
  • Put toilet seats down
  • Remove decorative toilet seat covers
  • Declutter countertops completely. No soap, combs, hair dryers,toothbrushes, medications, deodorant, shavers, razors, etc.
  • Close closet doors
  • Remove shampoo, soap, loofahs, etc. from showers and tubs
  • Remove dirty towels – leave out only new, unused towels
  • Remove floor mats
  • Thoroughly clean the shower/tub and shine/polish fixtures
  • Clean Mirrors